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Return On Investment (ROI)

Return On Investment (ROI)

Return On Investment (ROI) Undeniably, Augmented Reality (AR) is one of the most exciting developments with multiple studies showing AR returning a significantly higher Return on Investment (ROI) across the marketing mix. By applying an interactive “digital layer”, AR...
Tourism & Events

Tourism & Events

Tourism & Events Without doubt, we live in an age where information technology has a significant link to Tourism and Events. Undeniably, as mobile device, the internet and web-based technology has developed, so too has our dependency on these technologies...